So you want to start a blog. Or your blog currently sucks. Or no-one read it. What are your next steps?
I was in the same situation two years ago. Picture a spry young unimpressing-looking man thinking “I can start a blog, this has got to be easy”. I proceeded to write blog posts every few weeks or so and to my amazement only 2 to 3 people viewed each post #greatjob. I was spending considerable time drafting, researching, and proofreading my long, grammatically-incorrect posts. Why no traction? Partially because I sucked at writing and partially because I did not know what I know now…the Golden Rules of Blogging™. That’s right, I trademarked that sh*t(1). Thousands of views later I can at least say I’ve had some traction and these are the reasons why:
For blogs to gain any traction you need to be consistent, period. By consistent I don’t mean once a month, I mean at least once a week. In today’s age, people scramble to their cell phones every time a moment of silence passes, overloading themselves with social media and information. Consistency cuts through this white noise and will leave an impression on your potential audience. Continue reading